The Harley Davidson logo is iconic motorcycle logos. The Harley Davidson brand is well known worldwide for effective advertising. It creates a wide variety of motorcycles and other products. The Harley Davidson logo has become a symbol of strength, greatness, and robustness.
the Harley-Davidson logo: history and meaning
The name of the brand has been the core of its symbol since its creation. The original version was introduced in 1909. The 1930 badge only included the inscription. Red characters are written with a yellow diagram on a white background. The 1933 edition used the same characters, but with a black background, making the words "Harley-Davidson" more meaningful. This slogan was surrounded by a list of birds.
This list did not last more than a year. The company’s design team decided to look for an image that would better reflect its identity. This image – the motive for a robbery – was found in 1934.
Two years later, with the creation of the new Knucklehead engine, the new version of the Harley-Davidson logo was designed. It was only used until 1940, but similar ideas were found in some recent models. the first metal logo was created in 1940. The simple design was surrounded by a metal "load" which represented the concept of speed. The design used between 1947 and 1950 was quite simple.
The name of the brand (in red) was placed on a metal plate. The introduction of this version coincided with the introduction of the Panhead motorcycle engine.
In 1951, a very successful version of the Harley-Davidson logo was created. The text has become more elegant and refined, and the characters have become smaller. There was a metallic line under the company name, and after four years an uppercase "V" character appeared in the background. The 1959 Flash logo was replaced by the "Viewfinder" version in 1961, and the letters "AMF" appeared in 1972, indicating that Harley-Davidson was associated with this sporting goods manufacturer.
In 1982, Sturgis wore the famous motorcycle logo «Band and Shield». The new versions were introduced in 1993, 1994, 1995, and 1998. However, the “Band and Shield” version was the most popular symbol.
Description of the Harley-Davidson logo:
The motorcycle logo «Band and Shield» is recognized all over the world. The Harley-Davidson symbol is designed as a black shield with a horizontal black stripe in the middle. The name “Harley-Davidson” written in white is placed inside the band, while two parts of the word “Motorcycles” written in orange are placed inside the shield.
The Harley-Davidson motorcycle logo consists of a shield crossed in the middle by a horizontal band. It carries a surprisingly macho feel and symbolizes strength, greatness, and robustness. Several variants of this logo were filed in the United States Patent and Trademark Office (the Patent Office) in 1982.
The shape of the Harley-Davidson logo symbol:
The Harley-Davidson motorcycle logo consists of a shield crossed in the middle by a horizontal band. It carries a surprisingly macho feel and symbolizes strength, greatness, and robustness. Several variants of this logo were filed in the United States Patent and Trademark Office (the Patent Office) in 1982.
The color of the Harley-Davidson logo:
The first version of the “Band and Shield” logo was shown in black and white. In 1922, orange, white, and black were added. At that time, it was only seen as part of a redesign of the packaging for parts and accessories. However, today, the colors of the Harley-Davidson logo are an indispensable part of the company’s image. The color orange symbolizes energy, black is synonymous with elegance, and white helps create a strong contrast.
